Miosótis

Linktree is an American digital services company founded in 2016 that provides a unified link-in-bio tool for social media profiles across platforms like Instagram and TikTok. It enables users to consolidate content, sales links, and analytics into a single customizable page accessible via URL or QR code without requiring traditional website maintenance.

• Innovation: The platform pioneered the link-in-bio category by allowing creators to update all bio links from one central location instead of editing multiple social media profiles individually.
• Customers: Its user base includes over 70 million people ranging from individual content creators and musicians to record labels and management companies seeking to showcase rosters.
• Operations: Linktree offers monetization features such as affiliate tracking and direct product sales, supported by extensive analytics that track engagement and conversion rates in real time.

The service acts as a functional mini-website designed specifically for driving offline traffic through QR codes and simplifying online commerce.